By Derek Sabori
Well, the event is about to wrap up, and I’m happy to report a record number of mentions and plugs for all the work we’ve put into the greening & community partnership aspects of the event. Maybe you heard a mention or two on the webcast? OK, there were quite a few, I know, but I couldn’t be more stoked – It feels like people are genuinely excited about, and interested in, what’s going on behind the scenes. They’re contributing to ways to make it better, and offering advice on how to spread the word even more in the hopes of affecting even more change; outside of the immediate Volcom family.
I was there on the island for 4 days and got to see plenty of heats, and had the opportunity to reconnect with our partners there on the North Shore. We held the pre-event meeting, toured Waihuena Farms, watched Jim DiCarlo make Bokashi (to more rapidly compost our waste), and had the honor of hanging out with this awesome team (below) to Talk Story and hype up the Volcom Pipe Pro Sustainability program at Pro at Surfer, the Bar.
We held a round table asking questions of each of the leaders and ambassadors there with me: Kahi Pacarro – Executive Director of Sustainable Coastlines, a student of Philosophy and Finance, turned Real Estate entrepreneur, turned non-profit leader. Jen Homcy – a marine biologist accustomed to spending days at sea studying, turned sustainable events consultant, turned wood-worker. Nathan Peracciny – a passionate story teller, committed to telling the stories that inspire others to implement change in their lives. He’s a firm believer that the good stories need to be told. Alex Gray – Massive wave charger, hilarious human, eco-board advocate, student of sustainable living and eco-board and Sustainable Surf Ambassador. And then, Dave Wassel – Family man, steward of the North Shore, life saver, ocean advocate, uncle, deadly-wave chaser, and also a Sustainable Surf Ambassador. Then, we screened the film Sustainable By Design, and saluted Munetoyo Tanaka, one of the film’s stars.
This is the Dream Team – Without these guys, the program is nothing. They back it, they make it happen, and they help spread the word, encouraging others to get on board.
Nathan Peracciny keeps me reminding me how the greening of this event, started small: recycling, then reusables, repurposing, composting, biodiesel, then carbon neutral, AND how the message started as a small blog post. Now, it’s being discussed in almost every heat. Looks like the bar is being raised internally. Maybe the New Future’s not so far off after all.